
What We'll Be Wearing in 2025
Style Guide
By: Richard Andersson • 4 minTrends come and go, but true style is about knowing what works and adapting it to the times. For 2025, we’re focusing on a mix of timeless elegance and modern functionality. Three key looks define our approach to dressing next year—each built on a solid foundation of color coordination, fabric choices, and styling principles. Let’s break them down.
Look 1: Black & Camel—A Modern Classic
The Two-Color Foundation
This is a combination we’ll be wearing on repeat in 2025. Black and camel—two colors that work effortlessly together, creating a refined yet understated contrast. Here, we start with an all-black foundation: black trousers, black shoes, and our Black Filo di Scozia T-shirt. Over that, we add a camel overshirt for a sophisticated finishing touch. The beauty of this pairing? It’s endlessly versatile. Swap the T-shirt for a knitted crew neck in colder months, or upgrade the overshirt to an ivory tuxedo jacket for an evening look. Black and camel—our first favorite for 2025.
Look 2: The Return of Power Dressing
A Proper Power Business Look
After years of casualization, a global pandemic, and remote work, we’re ready to bring this one back. When we go business, we go full on business. The contrast-collar shirt is not just a detail—it’s the statement piece that defines this look. To let it shine, we keep everything else tonal: a navy tie and a navy suit, adding sophistication without distracting from the main event. This is power dressing for the modern era—bold, confident, and timeless.
Look 3: Functional Fabrics & Layering
Smart Textures for Every Season
One of our key go-to’s for spring 2025? Functional fabrics. Here, we pair our knitted button-collar polo in light beige with mid-blue denim and our new green wind vest. The merino wool polo keeps things breathable and refined, while the wind vest adds both protection and a stylish edge. It’s all about layering with purpose—combining materials that look great and perform just as well. When dressing for the season, think beyond aesthetics—consider how your clothes function in changing weather.